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Doraemon x Potatoo hits the street   6 November 2017 16:04
Carrying the theme D'Strict 2112, the first Doraemon pop up shop in Asia was deliberately presented to bring the cartoon that comes from Japan with his fans who has become a teenager and adult. This time Doraemon actually presented through the world of fashion. We are so honoured to presented Doraemon fashion accessories - temporary tattoo and nail sticker. Also Ipatch.id colaborate with this project to presents embroidery patch and brooch to fit Doraemon fashion lookbook.

"Pop up shop is deliberately presented as an expansion effort of the age segment of Doraemon lovers.We want Doraemon can enter the segmentation of adolescents and adults through fashion," said Helena Irma, as Director of PT. Thanks to International Animation Indonesia (AIIA), the official license holder of Doraemon character in Indonesia, in a press conference held at Grand Indonesia, Jakarta, Wednesday (25/10).

D'Strict 2112 is inspired by urban street style that dominates fashion trends among young people. This theme describes a group of young people who love POP Culture Hits on the Street (HOTS) and 2112 which is the birth year of Doraemon, with the hope of moving forward.

For those of you who are interested to visit, this pop up shop is in Fountain Atrium West Mall, Grand Indonesia, Jakarta. Pop up shop is open from 25 October to 5 November 2017.

Next schedule for pop up shop:
7-26 November 2017 at Pluit Village mall
15 Dec - 16 Jan 2018 at Pakuwon Surabaya mall
11 - 26 Dec at Plaza Semanggi
1 - 25 Feb 2018 at SMB Bekasi

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